Non-Dues Revenue Base Camp


Ready to attract and convert more of the right corporate customers as sponsors, exhibitors, advertisers, etc. with less stress and effort?


Navigate's Non-Dues Revenue Base Camp helps you efficiently increase revenue with enhanced messaging, collateral, outreach, and sales processes.


REGISTRATION NOW OPEN – SEATS ARE LIMITED

Registration closes December 17th, 2025 at 6pm ET
First session is January 9th, 2026 from 1-2 pm ET
 
Sign me up!

The path to non-dues revenue growth can be daunting, especially if you or your association are short on bandwidth, in-house sales expertise... or both. 

It's common to wonder:

  •  How do we get more inbound leads?
    — Does our sales messaging and collateral resonate?
     Can we get better results more efficiently?


NDR Base Camp solves those challenges so you can build stronger, more sustainable revenue with less effort.

What Course Participants Say

By the end of this program you will have...

Created an ideal customer profile and value proposition

for the corporate buyers you most want to engage.

Adjusted the website experience for prospects

with enhanced navigation and messaging to hook and convert.

Collected stories and stats that do the selling for you

with new survey questions and simplified testimonial gathering.

Crafted the right collateral for each type of sale

using templates that make you look really. darn. good.

Executed more impactful outreach to prospects

via the right approach for email, phone, and social.

Nailed down an efficient sales process that delivers

AND helps the team feel more comfortable wearing a sales hat.

But above all else...


NDR Base Camp will equip you with the processes, tools, and support to make steady, measurable progress towards an enhanced revenue stream.

REGISTRATION CLOSES 12/17/25
SEATS ARE LIMITED

Sessions run from January 9 to December 18, 2026
every Friday (except holidays) from 1-2 pm ET. 

 

I'm ready!
desk

What's the #1 challenge facing associations for the second year in a row?  Non-dues revenue.

– 2025 Association Advisor Benchmarking Report

Maximizing results from your current programs by strengthening renewals and expansions, attracting more inbound leads, and delivering exceptional service are the fastest and most productive ways to address this challenge. Master those skills and any new programs you add will be more successful, as well.

Hi, I'm Carrie McIntyre, your NDR Base Camp Guide.

Imagine your association's ideal corporate customers quickly grasping your value, signing up sooner, spending more, and renewing promptly.

After 30 years in this industry, I started Navigate to help associations increase non-dues revenue from sponsorships, exhibits, advertising, and related revenue streams from corporate customers while strengthening relationships with those industry suppliers and partners.

I've spent my career working for and with associations, always in scrappy environments where we had to do more with less, just like you.

My guidance is based on direct experience as a high-performing revenue-generator who:

(a) didn't want to come across as salesy and
(b) was only able to spend a fraction of my time on direct sales activities (full bio here).


I love helping people see success in their own sales efforts, and I'm excited to help your team become non-dues revenue rockstars!

About the Course Instructor

What's Inside NDR Base Camp?

 

A $20,000+ custom consulting project distilled into an accessible, affordable professional development course with live content available weekly for 12 months.

 

desk
  • 12 live (and recorded) monthly instruction modules the 2nd Friday of each month from 1-2 pm ET starting January 9, 2026.
  • Weekly office hours (live only) on all other Fridays from 1-2 pm ET (except holidays, through 12/18/26) with instructor-led topics related to the current module and peer discussion.
  • Tools, templates, and frameworks simplify execution.
  • Peer cohort provides support and accountability.
  • All sessions directly relate to the CAE exam content.

    Expand sections below for more details on each module.

What's Inside NDR Base Camp:

desk
  • 12 monthly instruction modules delivered live and recorded
  • Weekly office hours for instructor support and peer discussion
  • Tools, templates, and frameworks simplify execution 
  • Peer cohort provides support and accountability
  • ALL sessions directly relate to the CAE exam content

    Expand sections below for more details on each module.


Pricing

REGISTRATION CLOSES 12/17/25 – SEATS ARE LIMITED

Sessions run from January 9 to December 18, 2026
every Friday (except holidays) from 1-2 pm ET

Full Program

Ready for the full 40+ hour experience at the best rate?

  • 12 months of live modules with weekly office hours
  • Tools, templates, and other resources
  • Course community access
  • CAE exam-aligned content
  • Lifetime access to course content plus future updates
  • Best value at ~$200 less

$1,095

Buy now

Monthly Webinars Only

Just want monthly modules without office hours?

  • 12 live monthly modules only (no office hours)
  • Tools, templates, and other resources
  • Course community access
  • CAE exam-aligned content
  • Content access through 7/5/2027 
  • Upgrade later for $449

$849

Buy now

Step-In Option

Prefer to start with 12 hours and upgrade later?

  • First 3 monthly modules and 9 weekly office hours
  • Tools, templates, and other resources
  • Course community access
  • CAE exam-aligned content
  • Content access through  4/3/2026 
  • Upgrade later for $695

$595

Buy now

  Frequently Asked Questions

Get in Touch

Have questions or ready to start? Reach out today.